This goal encompasses the following objectives and strategies:
OBJECTIVE: Focus and articulate priority issues in terms of their mission impact.
- STRATEGY: Separately articulate each issue’s goal and rationale from both an internal (importance to the field) and external (importance to advancing patient health) perspective.
- Keep appropriate professional service compensation and laboratory reimbursement as a guiding principle, both as a means to achieve quality care and an end for the betterment of the profession.
- Emphasize DEI and health equity as guiding principles for advocacy issues.
- STRATEGY: Increase the level of member engagement, number and diversity of advocate partners.
- Incorporate patient advocates in Hill efforts.
- Increase partnership and collaboration with other organizations with common interests.
- Increase advocacy communications to reach broader audiences through digital communications channels.
